Thursday, April 4, 2013

The power of image: A seminar for architects

Feedback was overwhelmingly positive for this session when it was delivered at IIDEX, September 2012.  So, it's back by popular demand at the RAIC Festival of Architecture in June.  

Here's an excerpt from the program, The Power of Image: Closing the Gaps Between Packaging and Your Firm’s Strengths:

Inside and out, a workplace, a residence, a place of worship and virtually any thoughtful architectural space embodies not just function and art, but inspiration, values and meaning. Yet, the opportunity for firms to broadcast an image that does justice to the beauty and integrity of its work, remains vastly untapped...
Excepts and stats from the evaluation forms: 
  • 83% indicated that the program was meaningful
  • 83% indicated that the content could be applied to their work / business 
  • 87% indicated that the level of information was appropriate to their needs
  • “Very interesting and effective use of graphic examples which helped to generate discussion”
  • “Really enjoyed the content and the way it was presented”
  • “Surprisingly informative! Very, very good presentation!”
  • “Wonderful seminar.  Would love to attend more seminars from the same speaker.”
  • “Finally I understand the how of the idea of marketing my difference authentically”
  • “Great presenter. Valuable slides. Kept the audience engaged and focused on marketing specific to the industries in attendance.”
Please visit RAIC for further information or to register for this seminar.  It will take place on Thursday, June 6, 2013 from 3:30-5pm, in beautiful Halifax!


- Sandra Bekhor, Toronto
President, Bekhor Management


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