I will be delivering an accredited seminar for interior designers and architects at IIDEX Canada, The Power of Image: Closing the Gaps Between Packaging and Your Firm’s Strengths. Here's an excerpt from the program:
Inside and out, a room, a house, an office and virtually any thoughtful space embody not just function and art, but inspiration, values and meaning. Interior designers and architects are well versed in the poetry of the visual. Yet, from the overt to the subliminal, the marketplace continues to present untapped opportunities to drive this home, for the right clients. Attendees will review the current state of design professionals’ brands, online and off, and assess what’s working, what’s not and what to do about it.
Please visit IIDEX for further information or to register for this seminar. It will take place on Friday, September 21, 2012 from 9 - 11 a.m.
- Sandra Bekhor, Toronto
President, Bekhor Management
Labels: marketing architects, Marketing Architecture - Interior Design - Engineering & AEC Firms, marketing architecture firms, marketing interior design firms, marketing interior designers